Jump to content

Analytics and Business Intelligence Solution:
Marketing Intelligence

Share:

Measure the performance and ROI of marketing programs


Understanding and optimizing marketing spend has become a critical competitive factor for many companies, especially in B2C industries with large advertising budgets, such as automotive and consumer electronics. The Internet gives you the opportunity to gain critical insight into marketing program performance and ROI, but only if you can find, extract and use the right data, wherever it may be.

Featured Customer Success Stories in Marketing Intelligence: